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SiteMail by infolane - Website-based E-mail Marketing
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SiteMail by Infolane

E-mail Messaging lets you reach out to your community
when there is news to share.

Your Web site contains a great depth of information, but like a retail store, it depends upon people coming in. With SiteMail by Infolane you can reach out to people and make them aware of new or timely material. The SiteMail messaging system can be used to for public (subscription) communications or for internal messaging.

Formatted in the Style of Your Website

A comprehensive application that enables an organization to provide rich, formatted, e-mail notification about any variety of informational topics. A registration link is placed on the Web site in every location that it is desired.

When users register, they can select the nature of the information they would like to receive. Product announcements, meeting notices, and job openings are just a sample of the variety of topics that can be included.

Staff members can generate messages using our Webmaster Suite tools. The messages can be customed to the individual level and can carry hyperlinks back to the Web site where more detailed information can be provided. In this way, your e-mail and Web site communications efforts work hand in hand to maximize their effectiveness. You no longer need to passively wait for someone to visit your site in order to find out about your latest information, product announcement or job opening.

    Benefits

  • Increase the satisfaction of your stakeholders by providing proactive notification of new information
  • Sharply reduces costs and effort involved in other means of distribution
  • Builds traffic to your Web site

    Standard Features

  • Unlimited Interest Categories
  • Public can modify their Choices
  • Subscribe and Unsubscribe
  • Easily Configurable
  • Available Options
  • Formatted Mail Messages
  • Sent message logging

Your Website visitors register to receive your messages
We can place a small code snippet on your Website whereby visitors can sign up to receive messages from you. That's why it is called, ""permissions-based" marketing. Visitors can also remove themselves from your list. You can combine your online list with e-mail contacts generated in your other business activities.

High degree of personalization
Each message can be personalized to a very high degree. For example, you could specify that the message sender for each customer is their own account representative, and the reply-to address would be set accordingly.

Messages formatted in the style of your Website
Infolane will develop a pleasing format for your e-mail messages, derived from your existing Website design, print literature or from scratch.

Effective and Cost-Effective
These days unsolicited "junk mail" sent through the US Postal Service is less and less effective. It is no surprise that electronic mail can be sent for a fraction the cost of print mail, but the really good news is that, when performed in a way that is respectful of your target market, it can be highly effective.

Contact us about a program for you
It doesn't matter whether you host your Website with Infolane or not. We can provide you with the e-mail marketing services you need.

No spam allowed!
We do not condone spam, and we assume that you do not as well. Our system is designed to conform to evolving standards of Internet etiquette and the law.

  • Your mailing list only. You must certify that you have properly acquired your mailing list. We do not sell generic mailing lists.

  • Recipients can unsubscribe and / or change their preferences. Our system lets recipients indicate if they do not wish to remain on your mailing list. If you offer multiple options, our system enables your recipients to change their selections.