There are many aspects to Website development. Visual design, structure, navigation, content, and interactive functionality must all come together to form a certain user experience. But before all that comes the strategic thinking: laying out the practical objectives you have for you Website that tie into your larger organizational goals and objectives.
Marketing and Sales are often the primary–but seldom the only–categories of concern. Modern companies use their Websites to enhance communications with all their constituents: current and prospective customers, suppliers, industry and community participants, and even employees. This is essential in order to run a lean, cost-efficient operation.
When Infolane works with a client, our first task is always to discuss and understand the goals and objectives, of the specific project, and of the organization as a whole. To the extent desired, we'll help you with the strategic thinking and help raise awareness of hidden opportunities for how your Website can help your organization thrive. And then we'll build you a Website.
You've only got one chance to make a good first impression. Chances are today that your next customer's first impression of you will be your Website. Good design enhances your image and draws attention to your message. It does not detract or get in the way.
It was once said that form follows function. Better, today, is to realize that form informs function. In other words, clean design, intuitive navigation, consise writing and strong visuals aid your visitor in navigating your site, giving them a positive user experience and thereby deepening your relationship with that visitor.
Infolane's approach to Web design is to take inspiration from your company's character, the nature of its message, and the diversity of its target audience.
Yes, we know. Everyone has an opinion. Servers, software, content management systems. There are a million choices out there and every so-called expert has their own opinion of which is best. We faced this dillemma early on, and experimented widely. Then we made our choice. And we have stuck with it for twenty years.
Your project will be platform independent. There is a wide supply of software engineers who work with these same tools. You will have choices of whom to work with in the future.
With managed hosting, we take an active role in your Website: content publishing, database maintenance and other services needed to keep your Website fresh, vital and functional.
Our Web site management services may very well be the difference between having a Web site that just sits there and having a genuinely useful online presence. Infolane combines the full range of technical capabilities with a package of attentive services that keep your site in optimum condition. Listed here are examples of the various services that can be included in your managed hosting package.